The consumers are becoming increasingly demanding and expect personalized experiences it is essential for you as a marketer to refine marketing strategies . One of the most effective ways to do this is to use personalized emails based on previously purchased products. This strategy allows you to send customers relevant offers that match their interests and purchasing history. This increases customer involvement and increases the chance of repeat purchases. A few examples of emails based on order history Encouraging a repeat purchase. Is the customer purchasing a product with a limited lifespan Send a reminder to replace the product just before the end of its lifespan. A newsletter with only offers from the customers favorite brand product or category.

 

Promote a new product in the customers favorite product line

All these emails are very specifically aimed at a certain Bulgaria Phone Number Database of customer. The customer appreciates the content of the email because it is targeted in such a way that it appears to be an almost unique email. An example from practice. I often order from bol. Just because I find it easy. When I was pregnant I ordered a huge amount via bol for my baby. Bol realized that I fell into the mothers category. I soon received the email below.

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Very specific for me as I was looking for everything related to babies

From childrens clothes Lebanon Phone Number baby monitors to childrens toys and a car seat. Bol had everything I wanted on offer. Now thats a targeted email. sphere email example Example . a personalized birthday email is a great way to make customers feel special and strengthen their commitment to your brand. By using the customers age you can offer an appropriate discount that matches this milestone. For example a customer turns . Give this customer a onetime discount code for a discount. You stand head and shoulders above other birthday emails Not just because you give a high discount.

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