Whether you are launching a search campaign, creating a blog post . Ort is essential to choose the right keywords to optimally reach your target audience.

This need gives rise to multiple

In today’s post, we’ll talk about the Google Ads Keyword Planner and everything it offers us.

What is the Google Keyword Planner and what does it consist of?

The Google Ads Keyword Planner is a free tool found within the Hungary Mobile Number List platform itself. This option allows us to carry out keyword research to correctly impact our target users.

The goal of this tool is to offer advertisers the  . Most accurate estimates possible on the keywords they enter, as well as to discover new terms of interest that they were unaware of.

It provides us with the necessary data to be able to create an optimal list of keywords with the available budget. It shows the monthly search volume of the terms, estimates of the cost per click, impressions, CTR, recommended budget…

Some of the benefits it brings us

• Find new keyword opportunities in the “Keyword Ideas” option, as it shows forecasts for different terms based on the keywords entered.

• The prior analysis that shows us the keywords we choose in our plan. Impressions, CTR, CPC, costs…. It helps us to have a forecast and anticipate the performance of the campaigns at their launch.

• It provides a budget graph with multiple forecast scenarios based on the investment we make.

• It helps us carry out different campaign structuring plans, since  Belgium Phone Number List an infinite number of plans can be made.

How to use Google Keyword Planner

To plan keywords in Google Ads you must be the top menu, Tools and Settings > Keyword Planner.

Within the tool, Google Ads offers us two options:

• Discover new keywords : Helps you discover new keyword ideas that can help you reach more users interested in your product or service.
• View search volume and forecasts : View historical search volume and future performance metrics.