In today’s digital age, businesses are constantly bombarded with marketing tactics vying for customer attention. However, one underutilized channel offers a powerful punch: SMS marketing. SMS, or Short Message Service, boasts incredible open rates – studies suggest a whopping 98% – compared to email’s significantly lower rates. This direct line […]
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PMF Program Revisions Highlighte The Congress, the Obama administration, and state and local governments must put government spending on a path of fiscal sustainability for the longer term. Policy makers have focuse on three cost-cutting opportunities for doing this: Eliminating wasteful programs Taking a longer-term view that focuses on entitlement […]
